Virtual technology brings property listings to life.

Virtual technology has revolutionised real estate. In fact, recent studies show that today, more than 80% of people start their property search online. And it seems that online tools, such as Google street view and virtual tours, have become indispensable in the hunt for a property. What’s more, if current restrictions are anything to go by, the role these virtual tools play is only going to grow.

It’s always open house!

Today being short on time is pretty much standard. So, when you’re ready to start house hunting, virtual tours are the perfect solution. Guided 360-degree walkthrough tours have been helping bring properties to life for a while now. Their popularity clearly lies in their convenience. You can jump online whenever you have the time and build an excellent impression of a property before deciding to inspect. 

Zoom in. Zoom out

Virtual technology enables you to spend as much time as you want to get to grips with various aspects of a house. You can zoom in on the detail and zoom out on the property’s surroundings using Google maps. This tool can help you view the local area, so you can identify parks, schools and main roads. Plus, it’s easy to share links with friends and family who don’t live close by, so you can get their opinion and decide whether it’s the property for you.

Not just for shortlisting

During lockdown, some agents sold luxury homes without the buyer stepping foot on the property. So, it seems that virtual tools have become decision-making tools for buying, rather than simply a means for shortlisting. All the same, it’s fair to say that most purchasers will still want to see the property they’re buying before signing on the dotted line. But in reality, there’s no need for the limitations of geography to interfere with purchasing the perfect home.

The future of 3D virtual technology

Virtual property staging and virtual renovations are a talking point in today’s real estate industry. That’s because, if a buyer can visualise their furniture in an empty property or see the potential of a property in 3D, they’re more likely to buy.

3D rendering and immersive virtual tours are slowly gaining ground, but they’re not the norm quite yet. But there’s no doubt that virtual reality is going to be the next big thing.

What does this mean for real estate?

In the not too distant future, virtual reality will be a massive part of our day-to-day lives. This means that when everyone owns a VR headset, the home buying process will be completely transformed. Until then, virtual technology will help you familiarise yourself with a property from the comfort of your own home. And you never know, perhaps you’ll decide it’s the one for you, even if you can’t get to view it in person.


Virtual Tour

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